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Is SalesForce Communities’ Auto-Tagging Right for You? Or Should You Use a Controlled Vocabulary Instead?

Summary This article explores whether or not SalesForce Communities’ automatic tagging is right for your forum or not by looking at what your goals are, user behaviour towards tagging and the algorithm’s intelligence. What is SalesForce Communities’ auto-tagging When a user posts on a forum (known as ‘discussions’ in SalesForce communities), they have the option to manually add tags. […]

Breaking Down a User Experience (UX) Plan- Components

Status: Work in progress (what is this?) Why is having a UX plan important? Having worked for years in UX and having lead many UX projects over time, I can tell you that one of the first steps in a UX project is to put out your UX plan. A UX plan is important because: You externalize by […]

The User Experience (UX) Process

Status: Work in progress (what is this?) Working over the past 8 years in user experience, I have noticed the lack of truly descriptive process diagrams for the generic UX process. Either the stages are serial and non-iterative, which is not actually anywhere near true (since stages overlap with each other), or they are shown […]

Guidelines for Aligning Data in Tables for Great Table Usability

Status: Work in progress (what is this?) I have had the privilege to work across the User-Centered Design (UCD) process on banking websites and web applications such as Business Information Systems (BIS) and Management Information Systems (MIS). All of these are obviously data-intensive and it is crucial that data representation in both table and graphical […]

Working With Globally Distributed Teams or Clients: Tips for Effective Audio Conferences

Status: Work in progress (what is this?) Besides having worked in multicultural offices, I’ve worked with clients and internal teams located across the globe. Here are a few simple tips that you will find useful for participating and conducting audio conferences effectively. This is work in progress so feel free to comment and add your […]

When to Use Tables and When to Use Graphs

Status: Work in progress [what is this?] I’ve done a fair amount of work in interaction deisgn for data visualization in MI (management Information) and BI (Business Information) systems, mostly around setting graaphical data representation and interaction guidelines for such applications. One of the most basic things which people get wrong again and again is […]

Future Healthcare Concepts

Summary Here are two human-centered healthcare concepts I have come up with and imagine will be true in the future where technology and service design are applied to not only make the health care experience invisible (concept 1) but fun and way beyond simply retaining the human element (concept 2). Concept 1: The Phone of […]

When Introducing UCD in an Organinzation, Technical Capability is Only Half the Story

Summary This article is a reproduction of my chapter in the book, UX Storytellers- Connecting the dots, edited by Jan Jursa of IATV. You can download it for free or get it for the Kindle at Amazon. Other contributing authors include Deborah Mayhew (author of Cost-Justifying Usability), Aaron Marcus (author of The Cross-GUI Handbook for […]

The Difference Between a Heuristic Evaluation and an Expert Review

Heuristic evaluations and expert review have the same goal- to evaluate the usability of the product. While the goal of these usability evaluation methods is the same, the methods are different.

It is common to hear people people using these terms interchangeably. An expert review is termed as a heuristic evaluation when in actuality the evaluators evaluated the usability of the product referring to their own knowledge of right and wrong rather than explicitly referencing against a set of heuristics.

This article explains the difference between a Heuristic Evaluation and an Expert Review and tells you when to apply which method.

Increase Conversions in Long Web Forms by Resolving the Accidental Back Button Activation Issue

In this article, originally published at Evolt, I talk about the issue of accidentally activating the browser back button through the keyboard while interacting with a long web form that is applicable to users across expertise levels. The time and effort wasted by the user can be said as proportional to the number of input fields filled by the user before accidentally exiting the page.

Since no application feedback indicating cause of the error to the user is provided, depending upon user expertise, the user may or may not realize the cause of the error. Realizing what is wrong does not guarantee the possibility of reverting the error either.

This leads to unnecessary loss in form conversions despite favorable user intent. A solution to resolve this issue (that I hope becomes standard practice) to plug the hole for lost conversion that translates to big numbers in absolute terms for high traffic websites is also provided.