The Cone Trees network The UX Bookmark UX Quotes UX Jobs in Singapore Nice one yeah!

My Work: Standard Chartered Bank, UAE wins World’s Best Consumer Internet Bank Award 2013 for UAE

World’s Best Consumer Internet Banks in Middle East & Africa 2013: Standard Chartered Bank UAE- UX Lead, Abhay Rautela

At Possible, as the UX lead for the Standard Chartered Global Revamp project, I planned, coordinated and executed user research, information architecture, content strategy and interaction design activities to create a unified information architecture and interaction design strategy and implemented it for Standard Chartered’s country websites across the globe both for desktop and mobile.

I worked on envisioning and realising a fully responsive, device agnostic and social media integrated internet banking country websites with more intuitive and user-friendly interface that facilitate better information sharing, by researching about the different types of users who would land up at the website, how they would land up and in what frame of mind would they be.

I planned, delegated, worked with other departments, and executed stuff like:

  • Surveys
  • Responsive design
  • Social media integration
  • Client meetings
  • User Interviews
  • Personas
  • Content Inventory
  • Page Description Diagrams
  • Paper prototypes
  • Interactive prototypes
  • … and more

Reproduced from the Global Finance website. Award URL

World’s Best Consumer Internet Banks in Middle East & Africa 2013
JULY 19, 2013
Global Finance names the 2013 World’s Best Consumer Internet Banks in Middle East/Africa

NEW YORK, July 18, 2013 – Global Finance has announced the First Round winners in the “World’s Best Internet Banks” competition in Middle East/Africa. This is the 14th year Global Finance has named the World’s Best Internet Banks. Details on all First Round winners will be published in the September issue. First Round winners include Best Corporate/Institutional Internet Banks and Best Consumer Internet Banks at the country level. Winners were also selected in Asia, North America, Latin America, Europe and CEE. The Regional and Global winners for these categories will be announced at an Awards Ceremony in New York City in November and published in the December issue of Global Finance. Also announced were Regional winners in Sub-Categories. Global winners in the Sub-Categories will also be announced at the Awards Ceremony and in the December issue. The list of First Round winners follows.

Winners were chosen among entries evaluated by a world-class panel of judges at Infosys, a global leader in consulting, technology and outsourcing. Global Finance editors were responsible for the final selection of winners in the First Round.

Only banks that entered the competition were considered for awards, and awards were only given in those regions, countries and categories in which there were entries.

Winning banks were selected based on the following criteria: strength of strategy for attracting and servicing online customers, success in getting clients to use web offerings, growth of online customers, breadth of product offerings, evidence of tangible benefits gained from Internet initiatives, and web site design and functionality. Category winners, such as “best in social media” were selected based on the relative strength and success of those web products and services.

“The Internet has transformed the way many consumers and most businesses bank,” says Joseph D. Giarraputo, publisher of Global Finance . “The continuing improvements in Internet offerings represented by this year’s entries show that more significant Internet banking developments are still ahead of us.”

COUNTRY WINNERS: Best Consumer Internet Banks
… UAE: United Arab Emirates- Standard Chartered